The founders of Lunio are two friends who are very fond of the world of perfumery. They have been enjoying their passion for perfumes for years, collecting, participating in forums, social networks, and one of them creating the YouTube channel Fragranceando. All this is what has allowed them to go deeper and deeper into this art. And for them, perfumery is an art.
Since neither of them are perfumers, they will have great professionals in the sector who will help them carry out their ideas with their knowledge.
They have always valued perfumery as an art. For a long time (especially in recent years) they have observed a drift in this art towards a certain pomposity, excess and appearance, where often the container is valued more than the content.
Making a comparison with the world of art, on many occasions the frame opaque the canvas. They believe that they can contribute their vision of perfumery, a “return to the origins” in which the important thing is the aroma, the content. Of course, the presentation is important to them but from a minimalist point of view, which enhances what is important, the perfume. They opted for careful and quality but functional presentations, with minimalism as the common thread.